Created by Harvey Ross Ball in 1963 after he “was commissioned to create a graphic to raise morale among the employees of an insurance company after a series of difficult mergers and acquisitions.”

Neighborhood pretty much owns the incense chamber market.

Those fancy dominoes we made with The Principals make an appearance in Details this month.

You can still inquire about a set of your own here

Lacrosse, for flagrant stealing, you’ve been called to The Principals Office!  Sport design is an overlooked corner of creativity. Some might describe that corner as a bastion of rampant, irreverent, or even reckless creativity.  Lacrosse is an even more obscure, as the Lithuanians are fond of saying, “corner of that corner.”  If you didn’t know, two thirds of The Principals come from Baltimore; the steaming, crab juice-soaked, hot-bed of Lacrosse; a deservedly overlooked sport stolen from the Native Americans and re-appropriated by Jeep Wrangler-driving, collar-popping, suburban cool guys.  It’s a sport that somehow retains a preppy refinement while simultaneously satisfying the warrior spirit of pubescent stick-wielding meatheads. To grow up in Baltimore means that by your third birthday you have a crab mallet in one hand and a lacrosse stick in the other.  But as the new century trudges on, this once localized sport has popularized from the brackish waters of the Chesapeake through Midwestern fields of grain to the great unknowns of the wild, wild West.  But during this diaspora Lacrosse lost something.  As if to make this pyrrhic victory, it had to sell all the cool it had stockpiled from the Air Gate days. It’s no longer enough to bastardize the Native American legacy it once cherished, what does that mean to a Hot-Mess munching Iowan tween anyway?  What Lacrosse needed Skateboarding has in spades, and it obviously was not a genius who matched these two polar opposites together, or at least blatantly stole from one.  Stealing from Skateboarding culture is nothing new (as we saw two weeks ago in the dreaded Stair Rover).  This isn’t the first time Thrasher’s logo has been swiped and it won’t be the last. But for Lacrosse to do so is a step so far into the twilight zone. When you robo-trip your way out of this wet dream, the tennis team manager will still be finger-banging the homecoming queen.  Thus leading us all to beg the question, does this mean The Principals will get a date to the Prom after all?

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Ferrari LaFerrari, the hybrid supercar capable of going zero to sixty in less than three seconds.

Dreams do come true.

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Part of Furni’s new “Be Prepared” collection

The Vans / Supreme ‘Saville Pack’ will be available in-store in NY, LA, London and online on March 7th.

PBS Off Book explores the technology.

InVaso, a planter made from a sponge. Designed by Stefano Claudio Bison

Pibal, the Phillipe Staarck designed scooter / bicycle hybrid for Peugeot.

The Macallan Flask designed by Oakley.

via, acquire

“invented by Edward Craven Walker, a British accountant whose other claim to fame was making underwater nudist films.”

An Australian mining tycoon is building an exact replica of the original Titanic to be sailed on the original route. However by the time the boat launches in 2016, icebergs will be a thing of the past.

Skateboarding is a popular sport; the amount of Sportos, Dweebies and Wastoids trying to cash in on it could drown a whale.  Unfortunately there’s just not enough time in our busy schedule to call every one of these turdburgulars into The Principals Office. Only the darkest and most depraved will have that distinct displeasure. We thought we had our man with the Razor Scooter, but then came the Snakeboard and we knew the layers of crapulence had only been scratched. So we waited, and as we sensed middle America’s thirst for danger being quenched, as countless industrial design students dreamed then gave up on “reinventing the skateboard”, we sat in the shadows patiently, ready at any moment to strike.  But now finally it’s here, have you heard?  It’s called the Stair Rover and it’s being called into this week’s Principals Office, because well, it sucks.

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The World’s First 3D Printing Pen.

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A History of the Car Cup Holder

The 1957 Cadillac Eldorado Brougham had it on lock.

Sometimes the simple ideas work the best.

A light switch cover Made by Baron Von Fancy for 212 ($18)

Welcome to our new weekly column by The Principals, where every Friday they summon someone or something to the Principals office. Lessons will be learned, tears might be shed, parents could be called.

Riding the theme of “architectural gimmicks” put forth by a commenter last week, today we’re calling the Arduino into our office.

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