In Tullamore D.E.W.’s new short film, “The Parting Glass,” four friends meander through the rolling green hills of Ireland. Dressed in dapper suits with details—a flower on a front pocket, tattoos peeking out of a sleeve—the friends pour glasses of Tullamore D.E.W. Whiskey, reflect on life, and quote poet James Joyce. The friends stop at a graveyard and, surrounded by headstones, sing the 1770 ballad, “The Parting Glass.” They toast to Jerry, a friend who we assume has passed—but the end has a smart and surprising twist.
The film was produced by New York agency Opperman Weiss, as part of Tullamore D.E.W’s “Irish True” campaign, and AdAge wrote that the “short should be envy of other booze ads.” We agree: The film tells a simple and beautiful story, which captures the true spirit of Ireland—just like Tullamore D.E.W. Whiskey.
Counting down one business day at a time with presents under $100 to help make this season the most gifted one yet. See our full gift guide here
The Kings County Distillery Guide to Urban Moonshining: How to Make and Drink Whiskey by Colin Spoelman and David Haskell.
The Laphroaig Green Tee (in honor of the President’s cup)
1 part Laphroaig 10-Year Old Scotch Whisky
3 parts Iced Green Tea
1 part Pineapple Juice
Build in order over ice in a Tom Collins glass. Garnish with a pineapple slice.
END OF DAYS, an homage to Max Fish.
Featuring artwork by Craig Wetherby, Ricky Powell, Wyatt Neumann, Max Snow, Jason Goldwatch, George Horner, Robert Nightingale, FAILE, Greg Lamarche, Dave Ortiz, Cecilia Jurado, Lady Aiko, BEAU, Bäst, Norma Markley and surprise guests…
Because actually making a mint julep gets old quickly. Here’s a nice southern twist on the recipe if you do have patience when you drink.
Rolling Stones milestones and corresponding malts used in the The Rolling Stones 50th Anniversary Whisky.
|1962:||The Rolling Stones formed||Yamazaki malt|
|1971:||Lips and tongue logo completed||Yamazaki malt|
|1972:||Exile on Main St., the album including “Rocks Off,” used in Suntory TV commercials is released||Yamazaki malt|
|1981:||Signature song “Start Me Up” released||Yamazaki malt|
|1990:||First performance in Japan’s Tokyo Dome||Hakushu malt,Chita grain|