Check out Uniqlo’s unique promotional tool and really cool flash development. Their site has always used cutting edge technology, development and implementation. Here are the basics: you can edit video clips (human mix machine) to make a little audio clip, and that’s it. Extremely addictive. They have also created a “blog” widget that lets you create a custom size embed to fit in your blog. What more can you ask for?
“Viral marketing has been around for more than a decade, but viral video ads have grown in popularity as it has become easier to watch and share video on the Web and video-sharing sites like YouTube have grown. Forrester Research estimates interactive advertising was worth $20 billion in the U.S. this year and projects that amount will triple by 2012.”….. so get cracking… Read More here
Here at the twbe we like creativity, and it seems all your demented idea’s can come true these days.
Although you cannot get the damn thing out of your head
Coldplay enters the world of online marketing, they have released a new single, guess what for free, and all you have to do is sign your email, zip, and country. Big deal right, it is according to figures release by Hitwise, the Coldplay website shot to the top of the rankings in the Bands and Artists category, with 52% of visits to the site coming via an email sent to registered fans. Exclaim News reports the single was download 600,000 times in the first 24 hours……What does this mean, 50% of those visiting the site for the free music weren’t registered fans, that’s around 300,000 new Coldplay fans now registered at the site (and still growing), 300,000 people Coldplay can now market albums, concerts and merchandise to.
Who needs a deal anymore!
This ad has been getting major play in the world of blogarhea. It is easy to see why. Enjoy!
In an attempt to maximize revenue on real estate, the New York Post reports that the MTA has begun placing advertisements on the outside of subway cars. In better news, Razor Apple reports on the Made U Look crew and How to Paint Subways and not get caught.
Ten Questions with Randy Krallman, Director, Age 37.
So you just had two ads in the superbowl where do you go now?
I’m considering going to the bodega to get some almonds and ginger ale. Other than that, no firm plans.
The relaunch of Fuct April 15th. Fuct gets a new look….maybe. Check it out tomorrow
I had a chance to work on this project with my friend Matt, my boys from We Are Supervision, and Tanqueray. Have a look now that it is back on youtube. The ad has made it into Creativity magazine’s Top 20, which I guess in advertising is kind of important.
Great ad for Love Machine condoms,
Give longer. Take longer. – Lovemachine condoms. For a longer erection. By Beate Uhse.
Advertiser: Lebenslust Lümmeltüten/Beate Uhse
Advertising Agency: Jung von Matt/Alster, Hamburg, Germany
Creative Directors: Götz Ulmer, Fabian Frese
Art Directors: Till Monshausen, Jens Paul Pfau
Copywriters: Jo Marie Farwick, Tobias Grimm
Photographer: Tina Luther
Earlier in the week, Supertouch reported that LA artist Skullphone had hacked into Clear Channel’s digital billboards, interspersing the ads with his iconic Skullphone character. News came yesterday from Wired that the billboards were in fact paid for and that Clear Channel was upset that the idea of hacking was involved. To quote Clear Channel’s Tony Alwin. “The advertisement was bought under the assumption that it was art that was in an art show, Any claims about hacking into our systems is false. It’s a lie, even.” This to me sounds like bullshit, and Clear Channel is covering up a weakness in their security system, using denial to buy time to bolster up defense. Only Skullphone can really tell us the truth. Skullphone?
Too bad they cannot make commercials like this anymore.
Go Huge and get props from your friends, randoms, and the media alike. The Diesel Wall “is an international art contest that aims to bring intriguing/inspiring/insightful/inciting contemporary ideas to giant urban canvases in city centres around the world.” So I am thinking maybe a huge Faile collage would work, maybe Shepard could have a go. Espo could get wordy, Kr could make it drip. A mega Large Format photo would also be dope. Anyway, more on the contest here. The New York deadline is the 12th of may.
They really do.
Last night we attended a party thrown in honor of a sweet collaboration between Tanqueray Gin and We Are Supervision. The final outcome were three huge panels featuring different interpretations of Tanqueray. Look for commercials to drop on the internet real soon.
So, how much would you have to get paid to take this job, surface magazine issue 69, photographed by Paul Graves, styling by Danny Santiago. Would you put this in your portfolio? It has to be the Worst Ever. A group of men man handling shoes. If you are interested there are more photo’s in the mag of guys grinding shoes. This is the worst editorial of 2008 so far…..
When I used to want to be an ad guy, I would watch these things non-stop. Now I can barely pay attention to anything longer than 5 seconds. From the superbowl, here were my favorites. [Read more]