Maybe this will signal the beginning of the end towards the usage of the term ‘Urban Art’?  The theme auctions they are setting up sound pretty cool though.

A NEW SERIES OF THEME AUCTIONS OF CONTEMPORARY ART AND  CULTURE TO LAUNCH AT PHILLIPS de PURY & COMPANY WORLDWIDE IN ADDITION TO ESTABLISHED AUCTION PROGRAMME
FOR IMMEDIATE RELEASE
London – July 6 – Phillips de Pury & Company announces today the launch of a new series of themed auctions of contemporary art and culture to be held in London and New York. Each sale will be a considered selection of quality property in a range of values to reflect the chosen theme and will draw upon the expertise of the Contemporary Art, Photographs, Design and Editions departments. Simon de Pury, Chairman Phillips de Pury & Company says:
“Phillips de Pury& Company has consistently been staging the most pioneering sales of contemporary art, design and photography and this new dynamic platform will enable each department to interpret a given theme and express their curatorial strengths. These sales will be ground-breaking and taste-making and be a great compliment to our core auction programme.” Commencing with the first sale of the season, Now: Art of the 21st Century, in London on September 12, a further three sales will take place alternatively between New York and London at the Phillips de Pury galleries in London at Howick Place, SW1 and in New York in Chelsea.
Now: Art of the 21st Century will offer the most exciting works of art, design and photography to be made since the Millennium and that will come to define our current epoch.