Nine Inch Nails' Year Zero campaign has been distributing tracks from the upcoming album on USB flash drives at concerts. The first two were found in bathroom stalls and then another taped to the barricade at a show.
They've all been 320 kbps MP3, DRM-free and widely distributed. Of course, the RIAA had a conniption, even though it's an official NIN viral promotion.
The new song,"In This Twilight", is accompanied by an apocalyptic website that imagines last night's a future Oscar ceremony as a scene of utter chaos and misery.
Excerpt, from the site..."Tabitha was born with seven fingers on each hand. Her father couldn’t take it. He joined the army instead so he could go to Iran and kill the people who did this to her. He says he’s not coming home until he’s got one for every finger. She just wants to see her dad."
